As every year, we were back in Geneva. We visited customers and suppliers and gained many new impressions.
We are a little wistful because this year was the last time Vitafoods was in Geneva. Although the city is very expensive during trade fair times, it is also beautiful and - in our opinion - very friendly.
But we are looking forward to Vitafoods 2025 in Barcelona :)
What trends have particularly caught our eye?
Vegan is also one of the big trends in food supplements. At the same time, it is important that the ingredients are as natural as possible and not synthetic. This is a particular challenge when it comes to ingredients such as collagen.
Holistic, botanical ingredients are particularly in vogue. Food supplements should therefore also have a function on the body or mind as far as possible. This is also reflected in topics such as stress reduction, exercise and sleep, which are becoming increasingly important. In line with this, you can check out last weeks Blog .
Always exciting: The "Tasting Center":
There were many gummies on display. These are available in many variations with vitamin supplements and other active ingredients. So if you don't want to swallow a capsule or stir a powder into drinks, you can take in additional nutrients by eating gummies.
Algae and Mushrooms were also in focus again, to which many positive characteristics can be attributed.
Conclusion
For us, the most exciting and interesting thing is always meeting up with customers and suppliers, some of whom we have been working with for many years on a basis of trust. We were also able to get to know new business partners and are convinced that this will lead to a lot of new business.
See you next year in Barcelona! :-D
Your Dr. Christiane Strasse and the Chem2Market - Team
